Field of activity: Internet
Description of product:
The initiator, Anat Lahav, intends to establish the first fitness training website in Israel. Anat is a fitness trainer who was formally educated as a naturopath, with more than five years of practical experience.
The website is intended for a wide spectrum of communities with varied needs in the field of fitness and personal training. The website will allow users to find the most effective and relevant training program according to their personal needs.
The website offers a convenient, accessible solution with no cost to the trainee in Israel (will be offered worldwide at a later stage), hoping to increase physical activity with the encouragement of other interested parties in Israel (sick funds, lifestyle websites, support groups and other private individuals).
The website will offer an extensive, yet focused variety of solutions for training at home, on the street, at the beach, in parks at the office or gym, which can be used by trainees (and trainers). The training programs will be conveyed through guided videos using the E-learning technique, on the internet, free of charge.
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